The Politics of Story-Telling Part Two

The mid-terms are over, finally, after 12 days.   How did Democrat and nascent Congressional candidate, MJ Hegar fare against her eight-term Republican rival John Carter in a heavily red district in the Lone State? Does great story-telling woo voters?

Hegar vs Carter Texas-style

Exactly two weeks before the election, polls had MJ Hegar trailing 38% to 53% with a 5% margin. In sixteen years, John Carter had never experienced a serious challenge. He won with just 50.7% to her 47.6.  An impressive showing for a candidate whose campaign framed an impressive narrative around her strength’s vs her opponents’ weaknesses. A win for inspired story-telling and a solid candidate. 2020 MJ